Content Marketing University is part of the Informa Connect Division of Informa PLC
This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.
Shelly Bowen is a professional content strategist, brand storyteller, and founder of Pybop, a content strategy consultancy that helps businesses share their stories more effectively. Shelly has been producing and directing digital content for more than 13 years, and prior was a book editor for a world-renowned publisher.
In just five years, she has worked with more than 75 brands in a variety of industries, including insurance, SaaS, retail, education, and health media.