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Content Marketing University
Comprehensive virtual learning for today’s content marketing leaders.
CMI University is your hub for all things related to content marketing education and training – your one-stop shop to help you do your job better and more effectively.
Robert Rose, CMI’s chief strategy officer, is bringing his Content Marketing Master Class series right to you, to work at your own pace, no matter where you are.
Who is enrolled in CMI U?
Enterprise brands and entire departments looking to hone their skills together, learning the same materials, as well as individuals wanting to advance their own practice of content marketing.
What should I expect?
11 modules from Robert Rose, plus ancillary content from top industry leaders - all focusing on particular topics for a deeper dive.
What’s New at Content Marketing University?
How do you increase the likelihood of developing a realistic, achievable and effective Content Marketing strategy? You need something complete, focused on simplicity and immediate action, but that also creates a level of comfort with ambiguous things, the unsaid, and the partial knowledge.
You’re already “doing content” and left unchecked you’ll slowly move not toward failure – but worse – toward average. How do you and your team over-index and actually create a content marketing strategy that outperforms others?
Your content marketing is not a formula – but it can be created with a solid foundation that allows for the unknown and what will be discovered. Introducing Content Marketing University.
When you enroll in Content Marketing University, you’ll receive:
An extensive online training program with 11 core classes from CMI's chief strategy officer, Robert Rose, complemented by electives taught by industry thought leaders
12-month access so you can watch the courses at your own pace
Quizzes to measure your understanding and a certificate of completion
